Airing via the small screen

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Possible Answers: ONTV.

Last seen on: USA Today Crossword – Nov 19 2020

Random information on the term “ONTV”:

ON TV was an American subscription television (STV) service that operated in eight markets between 1977 and 1985. Originally established by National Subscription Television, a joint venture of Oak Industries and Chartwell Communications, ON TV was part of a new breed of STV operations that broadcast premium programming—including movies, sporting events and concerts—over an encrypted signal on a UHF television station and leased decoders to subscribing customers. At its peak in 1982, ON TV boasted more than 700,000 customers—more than half of them in Los Angeles, its most successful market. However, the rapidly expanding availability of cable television, coupled with a recession, caused the business to quickly lose subscribers at the same time that Oak Industries was experiencing severe financial difficulties. Between March 1983 and June 1985, all eight operations closed.

In 1973, Oak Industries, a maker of cable television equipment and other electronic components, and Chartwell Communications, a company majority owned by Jerry Perenchio and Norman Lear, founded a joint venture initially known as World Pay Television, Inc. to create and operate a subscription television system in the Los Angeles market. The connection was made when Everitt A. Carter, an executive at Oak Industries, attended a tennis match between Billie Jean King and Bobby Riggs in Houston, organized by Perenchio; Perenchio approached Carter and asked if the company could build a system to scramble over-the-air signals for pay distribution. While Oak was initially resistant to the idea, it ultimately agreed to develop the equipment if Perenchio fronted $200,000 for research and development, which he did. In 1976, Oak president Frank A. Astrologes was named chairman of the new venture, with Carter succeeding him at Oak. The company intended to open franchises in 14 different states, per Federal Communications Commission (FCC) filings at the time.

ONTV on Wikipedia